Flippa
For Sale

Private Listing

Business Model
Advertising
Industry
Internet

$55,000

Asking Price

Facts and Figures

Location
United States
Date of Founding
2015
Full-Time Staff
-
Avg. Expenses /month
$12
Avg. Revenue /month
$67

Business Description

This community forum for aspiring, budding and experienced webmasters was created in October 2015 and was built using ip.board platform.

The forum is a dedicated community where webmasters of all experience levels can share content, knowledge and provide support for a wide variety of software and platforms.

The forum is divided into sections and categories to allow its users to easily locate topics and discussions that meet their needs. Discussions range from general web development, server side and web languages to hardware, support and general community talk.

The forum also has a section where users can share their knowledge on web coding and decoding.

The website currently has four monetisation avenues;

Donations
Marketplace
Subscriptions
Advertisements (Content.ad integration)
However, as the owners are expert webmasters themselves without much knowledge or experience of how to best monetise the forum, they have decided it’s time to sell the website to someone with more experience of monetising websites to take the forum to the next stage.

Operations

Day to day operations of the website are currently completed by the two owners and can be broken down as follows;

Checking for updates on items
Reviewing content posted by users to ensure the forum's rules and regulations are being followed.
Overseeing threads, conversations and topics.
Responding to general queries from users.

Customers

The forum's community are a diverse group of webmasters mixed in knowledge from novice to experts.

Some users who have proven themselves to be experts, shared their knowledge and supported other users are classified as trusted users. Similar to the popular social media 'verified status' being verified as a trusted user indicates to other users that any advice or links placed in discussion boards by these users can be trusted.

100% of the forum’s visitors are acquired organically with 60.44% from search engines, whilst direct traffic driven by SEO represents 35.82% of the total traffic, with the remaining 3.74% being driven from other mediums such as email, referral and social networks.

The sellers have only recently connected the website to Google Analytics, but a SimilarWeb report of the websites performance and traffic overview has been included as an attachment. As well as a snapshot of the forum's backend analytics and Alexa Global Rank verification.

Highlights

Highlights

Over 11,000 users
Global Alexa ranking - 119,343
Great IP.board platform with regular updates
Built in apps already installed (marketplace, subscriptions, tapatalk, discord +more)

Opportunities

Changing the monetisation structure and leveraging the millions of annual visitors to grow the websites profits.
Advertising is currently only on home page but could be added in on other pages.
Social media marketing could be improved and can increase a lot more traffic.

Seller Notes

This forum presents an opportunity for investors who are searching for a scalable investment with an established customer base and high traffic as well as the flexibility of active or passive management

This opportunity also presents itself to be a great acquisition for an individual or business looking to break into or expand their presence within the transactional services market.

The day to day responsibilities could be delegated to trusted contractors/VAs of their choosing.

Alternatively, in addition to providing 30 days post-sale support, the seller would be happy to continue running the day to day operations for a small fee of $300 p/mo.

Assets

  • Social media Accounts (Facebook – 36 followers, Twitter – 13 followers)
  • All sites, domain names and technologies associated with the business (including all textual, graphical content and apps)

About the Seller

Private Seller

Astute Growth

United kingdom

Founded in 2017 and based in the UK, Astute Growth Consultants provide M&A and business advisory services as well as act as a full-service website broker for established low to mid-market Content, eCommerce, SaaS and Amazon FBA businesses.

Contact Seller