Facts and Figures
Soccer Moms Shop is a successful e-commerce business selling custom apparel & accessories for Soccer Moms and training equipment for their kids. The eponymous webstore runs on a Shopify interface and has recieved considerable success by targeting a lucrative and global sporting apparel category.
Why should someone buy this business?
Soccer Moms Shop is the most successful Shopify store in soccer mom niche. You can check that. You will own a Brand trusted by 6000+ women, that already purchased something in our shop. Our customers are located in 6 countries: USA, Canada, Australia, UK, New Zealand and Ireland.
This means you can target a huge audience in these countries. I will give you all our past Facebook data and all our audiences. All you need to do is to advertise soccer products. It's that simple because I already know who your customer is. This is the most difficult part when starting e-commerce - finding ideal customer in your niche. I did that for you.
And I will help here by giving you free training on facebook ads and all that stuff related to our shop for a month. I will train you so you'll know everything I know.
Our store is a dropshipping store. It means you don't have any inventory to manage.
How can the future owner improve this business?
I never really worked on our email marketing. If you do that, he/she can make money out of nothing. That's a good opportunity. If he/she sends one sale email per week with a 1% purchasing rate, with a $40 average order value = $5000 revenue per week out of email list.
I also never worked on SEO. Our domain is ranking on the first Google page for some keywords, but with a good SEO strategy, this site can skyrocket.
You should sell more good designs. Original designs are the key. I sold only 300 tshirts. I made most of the 200K from selling training equipment, but our advice for you would be to focus also on custom tshirts, hoodies, baseball caps, mugs, pendants and other custom stuff. BTW I already have around 100 designs in our Shop.
Other countries! I sold only to USA, Canada, Australia, New Zealand, Ireland, and UK. If you can write ads in other languages, the sky is the limit.
Again: facebooks ads. If you are good at ads, he/she will make 100k in profit in less then 6 months.
- Brand and Community Loyalty
- High Profit Margins
- Low Time Commitment Required
- Positive Customer Reviews
Opportunities for a new owner
- Start Selling into New Markets
- Improve Current Marketing Efforts
- Improve or Outsource Operations
Key day-to-day operations
- Customer Support / Service
- Launching New Products
- Order Fulfilment
- Content marketing
- Email Marketing
- Facebook Advertising
- All Site Content and file
- Customer Database
Post sale support
This is support provided by the seller when transitioning the business to a buyer.
About the Seller
Moldova, republic of
I am Vitalie. Most people know me by my volunteering experience and my ideological beliefs. Until a while ago I was running an NGO involved in a social-political movement.
I studied political science in college, but soon after graduation discovered a few ways to make money online and decided to become an entrepreneur. Never in my life had a 9 to 5.
This year I quit my NGO activity and decided to focus on my business. I intend to build a huge brand that will educate people financial literacy, that's my way to impact the world in the next 10 years.